HELLO!
MY NAME IS ISHANI PAREKH,
I’M AN IMPACT DRIVEN
UX DESIGNER.

With 5+ years of product design experience, my goal is to always leverage a blend of strategic thinking, empathy, and user research to deliver dynamic digital experiences that achieve business and user goals, and flourish in today’s rapidly evolving digital landscape.

Scroll down to see my work
↓

PROJECT SPOTLIGHT

iOS & Android Application

LivingWith™ UC:

Your ally to help empower you in your Ulcerative Colitis (UC) journey. From symptom tracking and mental wellness tools, to nourishing recipes, discover a holistic app from Pfizer crafted to help conquer UC.

VIEW CASE STUDY

Microsite

The Cocktail Recipe Book:

In honor of Diners Club’s 75th Anniversary, explore a carefully curated collection of 75 cocktails from all over the world. Whether you’re a seasoned bartender or just starting to learn, there’s a recipe for you.

VIEW CASE STUDY

In-Store Digital Experience

Xfinity In-Store Rewards:

Take advantage of your in-store visit at Xfinity - explore and enroll in Xfinity Rewards while there, and receive an exclusive reward when you sign up in-store as a thank you for becoming a member.

VIEW CASE STUDY